OZtrail launches National Brand Campaign

We are excited to announce that OZtrail’s first national Outdoor and Transit brand campaign is now live! Over the next 6-weeks, select bus backs and billboards across Brisbane, Sydney, Melbourne and Adelaide metro centres will feature the OZtrail “Get Outdoors” campaign, and expose the brand to thousands of passengers, commuters and pedestrians each day. The media campaign … Continued

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Companion Brands Company Acquisition

Primus Australia Pty Ltd trading as Companion Brands (Companion) announced today that its shareholders have reached an agreement to enter into a sale transaction with Adventure Holdings Australia Pty Ltd (AHA).  The terms of the transaction are confidential. As part of the transaction, AHA will acquire 100% of the Melbourne based outdoor and industrial products … Continued

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OZtrail Company Acquisition

LE Whittaker and Sons Pty Ltd (OZtrail) announced today that its shareholders have reached an agreement to enter into a sale transaction with a consortium led by Odyssey Private Equity (Odyssey). The terms of the transaction are confidential.  As part of the transaction, Odyssey will acquire a controlling interest in the well known and loved, … Continued

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